Turn Prospects into Clients

“It is without doubt the most concise, brilliantly structured and simple selling process I have ever come across.” Steve Pipe FCA, Chairman of AVN

To increase your sales requires the ability to do only two things:

1. say the right things to prospects…
2. … in the right way.

Andy’s 'Turn Prospects into Clients' distance learning programme covers both of these (unlike many books and courses on this subject, which tend to focus on just one of them).

To read module one for free, click here

The modules covered in this step-by-step programme include:

• Effectively analyse your competition, and use this knowledge to find more convincing reasons to buy from you …
• Genuinely differentiate yourself from your competition, by saying things they just couldn’t say, in ways that are highly persuasive
• Say and do things that captivate a business audience, and make them eager to buy from you
• Find the rational and emotional reasons why people buy, and learn how to present them so that people do buy - from you and not someone else
• Exploit how people’s long-term memory works – so you say and do things they recall long after your pitch has finished (it has got to help you… if they can remember yours and not someone else’s…)
• Forestall any awkward questions about your competitors when you’re pitching – and transform them into advantages for you
• Get brilliant testimonials from your clients that prospects can read, and get instant reassurance you can help them and are worth buying from
• Ensure prospects remember you (positively!) after they’ve met you just once
• Close business quickly in ‘informal sales meetings’ – what I call ‘Coffee Shop Closes’
• Get tips in how to become an Expert Networker, so you can pick up both business leads and excellent contacts from any event you attend
• Use unbiased research to make your category seem invaluable to others
• Demo your product/service in ways that impress your prospects, and make the need for what you sell very clear

…and many others

To read module one for free, click here

Click add to basket to enrol on Turn Prospects into Clients, or call us now on 0800 781 3799 to find out more

* Please note this programme will be sent to you directly via email