What Shipley Limited said…
“Since working with you, our training material has been transformed. In our opinion, there is nothing in the market of the calibre of our new material and content. Your AFTERs-based methods are now ingrained in everything we do. All our people are hugely experienced, battle-hardened, streetwise business people.
We are not impressed easily. But each one of us fully recognises your guidance on presenting is the best out there and we continually recommend you to all our clients”.
The results we helped Shipley Limited achieve
Creation of market-leading training material
Shipley Limited are one of the foremost corporate training organisations in the UK. Their clients include some of the world’s largest companies. Their work in their arena – writing proposals that win - has been described as “industry-defining”.
Shipley Limited asked us to help turn their training material into the best in the market, through a mixture of our AFTERs-based approach and our award-winning design work. Following our work with them, they said:
“Our clients now say our training material is far better than anyone else’s they’ve seen”
“Our training is delivering even better results for our clients than it did previously”
“We all now think totally differently about training. The unrelenting focus on AFTERs, coupled with our newly-designed materials makes what we do 100% more interesting than it was”
The improvement in the content and design of their material has caused a marked improvement in the trainers’ delivery: “Your work has led to our trainers developing further and faster than they would have done without you. Their increased confidence and skills have clearly led to them enjoying their jobs more, and helping our clients achieve more”.
Shipley Limited achieved these results following our:
- Training - their trainers how to create and deliver the best material in the market.
- Conference Keynotes - on advanced communication helped improve their ability to immediately impact any room on any subject.
- Coaching individual trainers how to be more effective and dynamic presenters, including simple tips to boost confidence.
- Our design work ensured the look and feel of the material was congruent with Shipley Limited’s cutting-edge content.
Why our approach worked
Shipley Limited are experts in the written word (they help companies create proposals that win, and have been involved with over £6 billion of successful sales).
Our two companies got along from the very first meeting. We thought they were the written equivalent of us. They thought we were the verbal equivalent of them!
Our two approaches that Shipley say have been most beneficial are:
- AFTERs-focus; and
- Showing how to improve slides/training material in a more effective, audience-centric way.
Click here to see how we can improve the effectiveness of the training within your organisation.
Spring Digital