Selling isn’t easy at the best of times.

But throw in some demanding customers, impressive competitors and a slow economy … well, selling’s arguably never been harder.

We can help you sell more. Our customers have chosen us – and we can help you – to:

• Win business-critical opportunities
• Create compelling sales presentations, and coach you how to deliver them
• Develop a more customer-centric culture, so the customer truly is at the heart of everything you do
• Create a value proposition that instantly and persuasively conveys the unique value you bring
• Achieve long-term, measurable improvement in key areas – market share, conversion rates, lead generation, customer feedback etc
• Build customer loyalty through creating and deploying customer intimacy programmes
• Change your sales/marketing messages – less about what you do; more about what you cause for the customer
• Coach Sales Managers how to coach improved performance from the sales team
• Transform your sales training material, so the salesforce values it, and improves as a result of attending
• Ensure your sales conferences lead to a dramatic and lasting increase in sales.

Quick test: how do you stack up?

• Do you differentiate by focusing on your unique features, or the unique value/benefits you bring?
• Does your marketing material say “we” more than “you”?
• Do your proposals focus on your company’s past/present or the customer’s future?
• Could – and do – your competitors give the same sales messages as you?
• Have you done all you can to ensure your salesforce is better than the competition’s?
• Does your salesforce prepare properly?
• And do they follow-up?
• Do your competitors have persuasive USPs that you can’t match?
• Does your pitching team come across as a team? And do they excel during the Q&A?